Privacy Policy

01 Information We Collect

When you interact with Rasathar — whether browsing our website, placing an order, or contacting support — we may collect the following types of information:

Information You Provide Directly

• Full name, email address, phone number, and shipping/billing address when you create an account or place an order
• Payment information (processed securely through our payment gateway — we never store card numbers)
• Messages, reviews, or feedback you submit through our contact forms or review system
• Email address if you subscribe to our newsletter
• Preferences and fragrance notes you share during consultations or gifting requests

Information Collected Automatically

• IP address, browser type, operating system, and device information
• Pages visited, time spent on pages, referring URLs, and clickstream data
• Cookie identifiers and session tokens (see Section 4)
• Location data (country and city level) derived from your IP address

02 How We Use Your Data

We use the information we collect for specific, legitimate purposes only:

• Order Fulfilment: Processing payments, arranging delivery, and providing order updates and tracking information
• Customer Support: Responding to your enquiries, resolving disputes, and processing returns or refunds
• Account Management: Creating and maintaining your account, managing your preferences and order history
• Marketing: Sending you promotional emails and offers — only if you have opted in (you may unsubscribe at any time)
• Improvement: Analysing usage patterns to improve our website, products, and services
• Legal Compliance: Meeting our obligations under applicable laws and regulations, including tax and accounting requirements
• Fraud Prevention: Detecting and preventing fraudulent transactions and protecting the security of our platform

03 Sharing of Information

We do not sell or rent your data. We share information only in the following limited circumstances:

• Delivery Partners: Your name, address, and phone number are shared with our logistics partners (e.g., Delhivery, Blue Dart) solely to fulfil your order
• Payment Processors: Payment data is handled by our PCI-DSS certified payment gateway (Razorpay / PayU). We never store card details
• Analytics Providers: Anonymised, aggregated usage data may be shared with analytics services (e.g., Google Analytics) to understand site performance
• Email Service Providers: Your email address is shared with our email platform to send transactional and marketing emails you have opted into
• Legal Requirements: We may disclose information if required by law, court order, or regulatory authority

All third parties with whom we share data are contractually bound to protect your information and may only use it for the specific purpose for which it was shared.

04 Cookies & Tracking

Our website uses cookies and similar tracking technologies to enhance your experience. Cookies are small text files stored on your device.

Types of Cookies We Use

• Essential Cookies: Required for the website to function (e.g., shopping cart, login session). Cannot be disabled
• Analytics Cookies: Help us understand how visitors use our site. All data is anonymised
• Preference Cookies: Remember your settings such as language, currency, and display preferences
• Marketing Cookies: Used to show you relevant advertisements on third-party platforms (only with your consent)

You can control cookie preferences through your browser settings or our cookie consent banner. Note that disabling certain cookies may affect website functionality.

05 Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy:

• Order Data: Retained for 7 years to comply with Indian tax and accounting regulations
• Account Data: Retained until you delete your account, plus 30 days for recovery purposes
• Marketing Data: Retained until you unsubscribe or withdraw consent
• Support Correspondence: Retained for 2 years after ticket resolution
• Analytics Data: Anonymised after 26 months

06 Your Rights

Under Indian data protection principles and applicable laws, you have the following rights regarding your personal information:

• Access: Request a copy of the personal data we hold about you
• Correction: Ask us to correct inaccurate or incomplete data
• Deletion: Request erasure of your personal data (subject to legal retention requirements)
• Portability: Receive your data in a structured, machine-readable format
• Objection: Object to processing of your data for marketing purposes
• Withdrawal of Consent: Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please email privacy@rasathar.com. We will respond within 30 days.

07 Third-Party Links

Our website may contain links to third-party websites (e.g., social media platforms, courier tracking portals). We are not responsible for the privacy practices of those sites. We encourage you to read their privacy policies before providing any personal information.

08 Children's Privacy

Our services are not directed at children under the age of 13. We do not knowingly collect personal information from anyone under 13. If you believe we have inadvertently collected such information, please contact us immediately at privacy@rasathar.com and we will delete it promptly.

09 Security

We implement industry-standard technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These include:

• SSL/TLS encryption for all data transmitted between your browser and our servers
• PCI-DSS compliant payment processing — we never store card numbers
• Regular security audits and vulnerability assessments
• Restricted employee access to personal data on a need-to-know basis
• Two-factor authentication for all administrative access

10 Contact & Updates

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact our Data Protection Officer:

• Email: privacy@rasathar.com
• Address: Rasathar Fragrances, Near Ghanta Ghar, Old City, Jodhpur, Rajasthan — 342001
• Phone: +91 12345 67890 (Mon–Sat, 10 AM–7 PM IST)

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. The "Last Updated" date at the top of this page indicates when the most recent revision was made. Continued use of our services after any changes constitutes your acceptance of the updated policy.